Is your sales process based on hope or data?
Hope is not a strategy. Yet so many companies dive into new verticals or sales motions without real proof of concept. Are you guessing or knowing?
How do you know your sales motion is scalable in a new vertical? Have you truly stress-tested your process, or are you gambling on intuition? Think about the revenue you’re leaving on the table by not proving out a motion before scaling.
Test, refine, or stop throwing darts at a target you can’t see. It’s time to build a predictable, data-driven sales motion that works across the board.